the messengers - Public Relations and Digital Marketing Consulting Agency

Western Digital.

Launch of WD_BLACK SN850 on PlayStation 5

Date Nov 2022
EXPERTISE Public Relations, Influence marketing,

Delivery, Strategy & Results.

Context: In order to promote the WD_BLACK range and show the use of its product dedicated to the Playstation 5, Western Digital called upon our expertise

Strategy : Creation of test videos and tutorials in collaboration with influencers.

Objectives: Develop the brand's visibility and awareness among console gamers by creating local content.

Some results:
4 partnerships completed in 2022
+130K views on Youtube videos
+ 5,5K Likes on the publications

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