the messengers - Public Relations and Digital Marketing Consulting Agency

HUAWEI .

Influence : Launch Huawei watch GT5

Date Oct 2024
EXPERTISE Influence marketing,

Delivery, Strategy & Results.

Context:
Create visibility on social media with Mega KOLs for the launch of the Huawei Watch GT5.

Objectives:
— Increase visibility, brand awareness, and engagement around the watch
— Generate conversions

Strategy:
— 2-month campaign
— Selection of a celebrity couple
— Creation of diverse Instagram content
— Tracked links to measure conversions

Results:
— Excellent visibility, with 4 local social media assets generating over 1.5 million reach and 160,000 engagements

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