Paris, November 23, 2025

The agencies the messengers and DOIDO announce a strategic partnership expressing their shared ambition: uniting strategy and communication to help brands think higher and act with greater alignment.

In a context where public relations play an increasingly central role in corporate strategy, the boundaries between strategic consulting and influence communications are becoming increasingly blurred. It is based on this shared conviction that DOIDO—an identity and strategy agency founded by Armel-Alexandre Plaud and Véronique Delors—has taken a stake in the messengers, a leading independent public relations and influence agency led by Chairman Guillaume Fau and Managing Director Bruno Viseur.

This partnership gives rise to an integrated agency model capable of connecting strategic thinking with operational execution, identity with influence, vision with impact. Together, the two agencies combine their expertise to support brands in their strategy, expression and activation, ensuring strong coherence between who they are, what they say, and what they do.

As part of this partnership, Armel-Alexandre Plaud joins the management team of the messengers as Chief Strategy Officer (CSO), alongside Guillaume Fau and Bruno Viseur.

With more than 25 years of experience in senior leadership roles, Armel-Alexandre Plaud has supported major companies such as Sharp, EDF, Orange, Bureau Veritas, Galeries Lafayette and the Banques Populaires. He has led digital, cultural and structural transformations, created new offers, subsidiaries and business units, strengthened internal cultures and driven growth that increased impact both among clients and employees. Trained in coaching by Uside, he has also supported large organisations in their cultural and managerial transformations. This dual expertise—strategy and coaching—is at the heart of DOIDO’s value proposition: enabling organisations to address both vision and team mobilisation at moments when alignment is most needed.

At the messengers, he will support the leadership team in the agency’s development, strengthening its growth trajectory and contributing to its structuring.

“Armel’s arrival represents a natural evolution of our collaboration. His strategic insight and ability to structure a strong vision are valuable assets for the agency. We are very pleased with this partnership with DOIDO. We welcome Armel as Chief Strategy Officer to continue growing together,”
states Guillaume Fau, President of the messengers.

“This partnership is the logical next step in our collaboration and reflects the ambition we share. I am delighted to join the messengers and to anchor DOIDO in a collective dynamic that strengthens the coherence between strategy and public relations. We are convinced that brands need an integrated, clear and embodied approach to fully express themselves and enhance their impact,”
explains Armel-Alexandre Plaud, co-founder of DOIDO and Chief Strategy Officer at the messengers.

Through this alliance, the messengers and DOIDO affirm their desire to evolve the communications agency model toward a more transversal, more strategic and more human-centred approach—serving both brands and the people who bring them to life.

About the messengers

the messengers is one of France’s leading independent agencies specialising in public relations, influence, digital marketing and events. Founded in 2004, the agency supports brands and companies in the strategic management of their reputation and the development of their visibility in France and internationally. Based in Paris and Bordeaux, the messengers relies on a multidisciplinary and experienced team serving a portfolio of major tech clients, including NVIDIA, Huawei, Acer and Dolby.
Recognised for its expertise and independence, the agency is a key partner in the most demanding communication strategies.
More information: themessengers.fr

About DOIDO

Founded by Armel-Alexandre Plaud and Véronique Delors, DOIDO is an identity and strategy agency helping leaders, companies and institutions clarify who they are, what they want and how to embody it. By aligning strategy, identity and culture, DOIDO transforms ambition into tangible levers for performance and impact.
More information: www.doido.fr